The Fundamentals of Inbound Methodology [Infographic]

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Inbound Methodology

Fundamentals of Inbound Methodology? WOW! Let me say it again… WOW!

I know what you are going to say –and you have every right saying it of course. HUGE meanings in those words! However, understanding and adapting the Inbound Methodology is crucial for you to best perform marketing strategy. Totally worth every second spent!

The Fundamentals of Inbound Methodology [Infographic]

In today’s digital world, buyers have all the power. Think about the process you went through the last time you made a purchase.  Did you call up a salesperson, asking to buy? Or did you hop online and do some research? I’d bet you did the latter.

But, seriously… Why Inbound? What are its differences from traditional marketing?

Did you know that the Inbound Methodology consists of 4 stages? Just to freshen them up: Attract, Convert, Close and Delight. Well, if you are doing Inbound marketing seriously (or at least try to), I bet you knew that already. If you don’t, you might consider learning more by following this link.

Finally, what are the fundamentals of Inbound Methodology?  Remember, consumers don’t want to be sold to, they want to be educated, and inbound tactics can and will deliver the kind of information your prospects need to help them make smart, well-informed decisions.

How can you do this? First, by using Buyer Personas, second, by using the Buyer’s Journey, then by creating Remarkable Content, and knowing how to Leverage it.

Since “1 picture is more that 1000 words” (as some wise person once said), using the Infographic below I hope you will easily and effortlessly (just by seeing compared to reading), understand the essentials of Inbound MethodologyOh yes, I know you prefer the easy way… 

(…just for you to know, I am smiling now!)

Inbound Methodology
The Fundamentals of Inbound Methodology



Follow Xanthi Psomiadou:

Inbound Marketer

She is pretty stubborn, open minded, totally organized, focused on details, strategic, with analytical skills and she provides excellent level of service while working under pressure. Absolutely, social media and digital marketing lover!

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